Venice Tokenized Ecosystem Expanded to Solana Blockchain
The VVV token now operates on Solana, offering a new cross-chain infrastructure for holders of the digital asset.
Updated on Oct. 6, 2026 in Startups
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Venice has launched its VVV token on the Solana blockchain, expanding beyond its initial January 2025 debut on the Base network. This migration, coordinated via the Sunrise asset gateway, accompanies a reduction in the annual token issuance rate.
Why it matters
The shift to Solana and the concurrent tightening of token supply reflect an effort to manage the circulating supply of VVV against the company's growth in revenue. Operators tracking tokenized loyalty or payment programs should note how such cross-chain strategies impact asset liquidity and long-term emission schedules.
As of October 2026, there are 48.5 million VVV tokens in circulation against a total supply of 100 million. Venice recently reported a $100 million annualized revenue run rate following a $65 million Series A funding round that valued the business at $1 billion.
The players
Venice
A startup provider of digital asset infrastructure that recently achieved a $1 billion valuation.
Wormhole Labs
A cross-chain messaging protocol developer whose subsidiary operates the Sunrise asset gateway.
The details
The VVV token launch on Solana utilizes the Sunrise asset gateway, a service operated by a subsidiary of Wormhole Labs. To manage supply pressure, Venice uses its operational revenue to purchase and burn VVV tokens from the open market. This deflationary mechanism is currently balancing against the ongoing issuance of 2 million tokens annually, a rate that decreased from 2.5 million on October 1, 2026.
Timeline
January 27, 2025: VVV launched as an ERC-20 token on Base.
July 2026: Venice closed a $65 million Series A funding round.
August 2026: The company reached a $100 million annualized revenue run rate.
October 1, 2026: Annual VVV token emissions decreased from 2.5 million to 2 million.
October 6, 2026: The VVV token launched on the Solana blockchain.
Market Landscape
The expansion of the VVV token onto Solana follows the trend of multi-chain interoperability established by the cross-chain asset gateway model used in digital finance. This move marks a specific implementation of the strategy to reach users across different blockchain ecosystems.
Operators integrating tokens into business models should monitor how issuance reductions and buy-and-burn cycles affect asset price volatility. Ensure your treasury management policies account for the risks of cross-chain liquidity when shifting assets between networks like Base and Solana.
The takeaway
Tokenized business models are increasingly relying on multi-chain strategies to drive adoption while using automated buy-and-burn programs to manage supply. Operators should track the net impact of emissions schedules against revenue-funded burns to evaluate the stability of their digital assets.
Further reading
For broader trends in infrastructure deployment, read more in our Startups section.
Source note: This article includes information reported by Crypto Briefing.
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