Forever New Standardized eCommerce on Shopify Platform
The retailer migrated four global markets to Shopify, ending a decade-long reliance on Magento for its online operations.
Updated on Oct. 12, 2026 in Retail
Live Poll
Do you trust that switching to standardized global online platforms makes your shopping experience better?
Forever New has completed a nine-month project to migrate its eCommerce operations in Australia, New Zealand, the UK, and Canada to Shopify. This move standardizes the retail operator's global platform, which also supports markets in the US, India, and South Africa.
Why it matters
The migration aims to reduce the lead time required for routine digital updates that were previously constrained by the legacy system. By shifting to a composable commerce model, the company seeks to improve operational agility across its 400 global storefronts.
Forever New completed the migration in 9 months, ending 10 years of Magento usage. The transition unifies operations for its 400 stores and concessions across more than 25 countries.
The players
Forever New
A global fashion retailer operating nearly 400 stores and concessions across more than 25 countries.
Shopify
A global commerce platform provider that enables businesses to manage online sales and multi-channel retail operations.
Magento
An open-source eCommerce platform frequently used by large-scale retailers for complex digital storefront management.
The details
The project employed a composable commerce model, utilizing Shopify tools integrated with specialist third-party providers. Technical teams connected the new platform directly to internal enterprise resource planning, warehouse management, search, and merchandising systems. This technical shift replaces a legacy architecture that internal teams identified as an obstacle to rapid digital changes.
Timeline
2026: The US, India, and South Africa markets migrated to the new Shopify platform.
October 2026: Migration finalized for Australia, New Zealand, the UK, and Canada.
Market Landscape
This migration aligns with the broader industry trend of retailers abandoning monolithic legacy platforms for modular, composable tech stacks. The transition updates the firm's infrastructure to match modern competitors prioritizing rapid, iterative digital deployment.
Operators currently maintaining aging, monolithic e-commerce platforms should evaluate if their current software cycle is hindering routine site updates. Assess whether moving to a composable model could reduce the technical debt and overhead that previously slowed your time-to-market.
The takeaway
Legacy commerce systems often create a drag on operational speed that becomes more pronounced as a business scales across international borders. Audit your own platform to see if the maintenance burden of your existing stack outweighs the cost of a modular migration.
Further reading
For more on the latest trends in digital store operations, visit our Retail section.
Source note: This article includes information reported by eCommerceNews Australia.
Live Poll
Do you trust that switching to standardized global online platforms makes your shopping experience better?
