Tom Ford Expanded U.S. Retail Footprint by Three Stores
The brand is growing its direct-to-consumer presence to deepen customer relationships and scale ready-to-wear sales.
Updated on Oct. 2, 2026 in Retail
Live Poll
Do you prefer buying luxury goods directly from a brand's own store versus a department store?
Tom Ford Fashion has opened a new boutique in Costa Mesa, California, with additional locations scheduled for San Diego and Bal Harbour, Florida, this month. The expansion grows the brand's U.S. presence beyond its previous count of 13 stores.
Why it matters
By prioritizing a direct-to-consumer retail strategy, the brand aims to capture more value from its ready-to-wear and made-to-measure tailoring lines. The expansion follows the brand's $2.8 billion acquisition by The Estée Lauder Cos. in November 2022.
The brand is adding three new boutiques to its U.S. footprint, which previously consisted of 13 locations. The expansion arrives after The Estée Lauder Cos. acquired the company for $2.8 billion in November 2022.
The players
The Estée Lauder Cos.
A global manufacturer and marketer of prestige skincare, makeup, fragrance, and hair care products that acquired the Tom Ford brand in 2022.
Ermenegildo Zegna Group
A luxury fashion house that manages the Tom Ford Fashion division under a license agreement, overseeing ready-to-wear and luxury retail operations.
The details
The new stores, including the 4,428-square-foot Costa Mesa location and the 3,456-square-foot Bal Harbour site, feature a retail-first model focused on high-touch service. Customers gain access to in-person made-to-measure tailoring and the full range of ready-to-wear products. These physical touchpoints are designed to drive long-term growth by deepening direct customer relationships in key luxury markets.
Timeline
The Costa Mesa store opened on October 2, 2026.
San Diego and Bal Harbour stores are scheduled to open in October 2026.
Market Landscape
The expansion follows the $2.8 billion acquisition of Tom Ford by The Estée Lauder Cos. in November 2022. This move aligns with broader luxury trends where brands are increasingly seeking direct-to-consumer control to protect margins and brand equity.
Operators in luxury retail should monitor how high-end brands use physical footprints to integrate made-to-measure services into their standard inventory. Watch for whether this retail-first approach stabilizes first-half revenue growth compared to wholesale-reliant peers.
The takeaway
The expansion demonstrates a commitment to high-touch physical retail as a core strategy for driving luxury brand loyalty. Operators should track how the brand leverages its 3,240 to 4,428-square-foot store formats to convert foot traffic into tailored, higher-margin sales.
Further reading
For more on industry shifts, visit the Retail section.
Source note: This article includes information reported by WWD.
Live Poll
Do you prefer buying luxury goods directly from a brand's own store versus a department store?
