Net-a-Porter Appointed New President for Americas
The luxury retailer has named Devina Foley to lead strategy and operations across the U.S. and Canada.
Updated on Oct. 12, 2026 in Retail
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Net-a-Porter has appointed Devina Foley as president of the Americas region. Based in New York City, Foley will lead regional business operations and strategy for the luxury retailer.
Why it matters
This executive move occurs as the parent company, LuxExperience, navigates a luxury retail environment marked by modest quarterly growth. The appointment signals a focus on regional operational leadership to manage performance across the U.S. and Canadian markets.
Parent company LuxExperience reported net sales of 653.6 million euros in Q4, a 6.1 percent increase year on year. The company recorded an adjusted EBITDA margin of 2.1 percent during the same period.
The players
Devina Foley
An executive with 20 years of experience in retail and e-commerce who now leads Net-a-Porter in the Americas.
Net-a-Porter
A luxury e-commerce retailer owned by LuxExperience that operates globally.
LuxExperience
A parent company managing luxury retail assets, including Net-a-Porter and Mytheresa.
Heather Kaminetsky
An executive at Net-a-Porter to whom the new Americas president reports.
The details
Foley brings two decades of experience in retail and e-commerce, with previous leadership roles at companies including Gap Inc., Loft, Gilt, Rockets of Awesome, and Bandier. In her new role, she reports to Heather Kaminetsky and oversees the strategic direction for operations in the United States and Canada. The appointment coincides with broader performance reporting for LuxExperience, which also manages the Mytheresa business.
Timeline
October 12, 2026: Net-a-Porter announced the appointment of Devina Foley.
Q4: LuxExperience reported year on year net sales growth.
Market Landscape
This executive appointment follows the structural integration initiated after the acquisition of Net-a-Porter by LuxExperience. The move aligns regional leadership with the parent company's broader operational objectives in a competitive luxury segment.
Operators should monitor whether this leadership change results in shifts to regional procurement or marketing partnerships within the Americas. The 2.1 percent EBITDA margin reported by the parent company suggests that new regional leadership will likely focus on driving cost efficiencies and sales growth.
The takeaway
The appointment of a new regional president signals a focus on localized strategy in the Americas. Operators should track the subsequent quarterly performance metrics to see if this leadership change improves regional margins against the current 2.1 percent benchmark.
Further reading
For additional context on local industry shifts, see Retail.
Source note: This article includes information reported by FashionNetwork.
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