Globecast Will Showcase Cloud Tools at NAB Show New York

Broadcasters preparing for the 2027 C-band transition can evaluate new automated remote production and cloud delivery platforms.

Updated on Oct. 13, 2026 in Remote Work

Isometric editorial illustration of modular server racks linked by data lines, representing modern cloud-based broadcast infrastructure.
Globecast will showcase its cloud-based Content Exchange and MooM platforms at the NAB Show New York to assist broadcasters with the 2027 C-band transition. AI Illustration. Upload story photo >

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Globecast will demonstrate its Content Exchange and MooM platforms at the NAB Show New York on October 21-22, 2026. The exhibit highlights how these cloud-based tools assist operators in navigating the upcoming FCC-mandated migration of C-band infrastructure.

Why it matters

The FCC requires the reallocation of 160 MHz of Upper C-band by 2027, forcing broadcasters to shift from traditional satellite hardware to more flexible, cloud-integrated workflows to maintain content delivery.

Globecast has decommissioned nearly 100 satellite antennas over the past two years, an infrastructure shift that coincides with the looming 2027 FCC deadline to reallocate 160 MHz of Upper C-band spectrum.

The players

Globecast

A global media technology provider that manages content contribution, media management, and delivery services for broadcasters.

Federal Communications Commission

The independent U.S. government agency that regulates interstate and international communications by radio, television, wire, satellite, and cable.

The details

The MooM platform leverages AI and FinOps to consolidate remote production, media asset management, and OTT delivery, effectively moving heavy operations into AWS and Oracle Cloud environments. Content Exchange further abstracts physical infrastructure by linking satellite, fiber, and IP assets into a single interface. These tools aim to reduce the reliance on localized hardware hubs, which currently operate in cities like Paris, London, Singapore, and Johannesburg.

Timeline

  1. October 21-22, 2026: NAB Show New York exhibition.

  2. 2027: FCC-mandated reallocation of 160 MHz of Upper C-band.

Market Landscape

This move follows the industry pattern set by the FCC-mandated C-band transition, which is forcing providers to shift from localized hardware to cloud-based architectures. It marks a broader departure from satellite-dependent distribution toward virtualized, scalable infrastructure.

Operators currently relying on C-band satellite infrastructure should audit their legacy assets ahead of the 2027 deadline to avoid service disruptions. Evaluate whether moving to cloud-based playout or management platforms can reduce long-term maintenance costs versus current satellite-heavy setups.

The takeaway

The move toward software-defined infrastructure is accelerating as regulatory mandates make traditional satellite hardware increasingly obsolete. Operators should document their remaining C-band hardware and determine if a shift to cloud-orchestrated workflows can provide the required flexibility before 2027.

Further reading

Learn more about the latest developments in Remote Work.

Source note: This article includes information reported by Sports Video Group.

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