New Round Rock Retail Plaza Breaks Ground for 2028
The 41,521-square-foot development offers new site options for retail and restaurant operators in a high-density area.
Updated on Oct. 15, 2026 in Construction
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Mark IV Capital broke ground in October 2026 on a 41,521-square-foot retail and restaurant plaza within The District, a 65-acre mixed-use development in Round Rock. This second vertical phase adds commercial space to the site, which also includes the 316-unit Origin apartment complex currently under construction.
Why it matters
The development responds to local economic growth, where population and employment increases have outpaced existing restaurant and retail capacity. By concentrating commercial and residential density near major regional employers like Dell Technologies, the project aims to capture long-term demand from the area's workforce.
The retail plaza represents a $2.5 million core and shell investment within a larger $1 billion project site. The District anticipates generating $40 million in city revenue over 20 years while eventually supporting 5,000 permanent jobs.
The players
Mark IV Capital
A private investment firm focused on acquiring and developing commercial real estate properties.
Dell Technologies
A global information technology corporation that maintains a significant regional headquarters in Round Rock employing over 11,000 people.
BDT & MSD Partners
A merchant banking organization providing financing solutions for large-scale real estate and corporate projects.
The details
The project consists of six single-story buildings designed to support restaurant and retail operations. Construction is supported by a loan led by BDT & MSD Partners, marking the latest phase in a development effort that began when Mark IV Capital acquired the 65-acre site from Dell Technologies in 2016. The retail and restaurant space is scheduled for completion in 2028, aligning with the delivery timeline for the adjacent Origin residential units.
Timeline
2016: Mark IV Capital acquired the development land.
October 2026: Retail and restaurant plaza broke ground.
2028: Targeted completion date for plaza and Origin apartments.
Market Landscape
The District project aligns with the long-term land-use patterns established by the Round Rock 2030 Comprehensive Plan. It follows a broader trend of densifying commercial property near major corporate headquarters to capture high-volume worker spending.
Operators in the service and retail sectors should monitor the 2028 delivery timeline to evaluate potential lease opportunities in this high-traffic zone adjacent to Dell Technologies. Business owners should also track the site's progress to assess future competition or supply chain shifts in the Round Rock commercial corridor.
The takeaway
The District serves as a primary signal that local demand for service-oriented retail is increasing alongside residential density near major tech hubs. Operators should monitor the 2028 completion date as a benchmark for when significant new commercial capacity will enter the Round Rock market.
Further reading
For broader trends in regional development and site planning, see Construction.
Source note: This article includes information reported by Chron.
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