Food Drive Sign-up Deadline Approaches for Madison Firms
Madison businesses have until October 23 to request donation barrels for the upcoming Share Your Holidays campaign.
Updated on Oct. 15, 2026 in Philanthropy
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Do you plan to participate in a local food drive this holiday season?
Second Harvest Food Bank is recruiting local businesses and schools to host food drives as part of the upcoming Share Your Holidays campaign. The annual effort aims to address food insecurity across southern Wisconsin by collecting non-perishable donations.
Why it matters
Participating in community food drives allows local operators to bolster employee engagement and corporate social responsibility efforts. The initiative provides a structured way for businesses to support regional food stability during the holiday season.
Second Harvest Food Bank tracked 200 food drives during the previous year's campaign. The organization is currently registering businesses, schools, and other entities to host collection barrels for the upcoming season.
The players
Second Harvest Food Bank
A regional hunger-relief organization that coordinates food distribution and community donation programs across southern Wisconsin.
WMTV
A local television station that organizes and promotes the regional Share Your Holidays campaign.
The details
Businesses and schools interested in participating can register to have a donation barrel delivered to their site. Those who miss the initial delivery sign-up window retain the option to pick up collection boxes directly from the food bank. The logistics for the initiative are managed in coordination with the local Share Your Holidays campaign.
Timeline
October 23, 2026: Deadline for signing up for donation barrel delivery.
November 9, 2026: Scheduled date for donation barrel delivery and campaign kickoff.
Market Landscape
This initiative follows the logistical patterns established by the 2025 Share Your Holidays campaign. It reflects a recurring regional model where non-profits leverage business partnerships to manage seasonal spikes in food insecurity.
Businesses should finalize their commitment to host a donation barrel before the October 23, 2026, sign-up deadline. Operators should coordinate with facility teams to ensure there is adequate space for the collection barrels before the November 9 delivery date.
The takeaway
The Share Your Holidays campaign provides a turnkey opportunity for local firms to demonstrate community support during the peak holiday season. Interested operators should track the October 23 enrollment deadline to ensure their participation is logged with Second Harvest Food Bank.
Further reading
Learn more about corporate giving initiatives in our Philanthropy section.
Source note: This article includes information reported by Wmtv15news.
Live Poll
Do you plan to participate in a local food drive this holiday season?
