LTN Integrated Cloud Platform With Playback Tools
Media operators gain automated content movement between cloud storage and linear playout systems.
Updated on Oct. 13, 2026 in Media

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LTN has integrated its Schedule Playout technology with Sony Ci Media Cloud to streamline media management workflows. This bi-directional connection allows operators to move assets directly between storage and playout environments.
Why it matters
Media firms require tools that reduce operational complexity by eliminating manual file transfers. The integration enables more efficient content movement between cloud-based asset management and real-time linear playout.
The integration connects two distinct enterprise platforms into a single, bi-directional workflow. Public Media Management is currently utilizing the system to manage its content and playout operations.
The players
LTN
A provider of broadcast technology solutions focusing on linear playout and content distribution for media enterprises.
Sony Ci Media Cloud
A cloud-based media management platform designed for storage, collaboration, and asset orchestration.
Public Media Management
A media management services organization that utilizes broadcast technology to support content playout operations.
The details
Users browse media assets stored in Ci Media Cloud directly within the LTN Schedule Playout user interface. The connection automates file transfers in both directions, ensuring that file assets and live recordings from playout workflows are automatically moved to the Ci cloud storage platform.
Timeline
October 13, 2026: The integration was announced and confirmed as currently in use.
Market Landscape
This integration follows the industry-wide trend of reducing silos within cloud-native broadcast infrastructure. It marks a push to consolidate asset management and playout into a single, automated ecosystem.
Operators managing linear playout should assess whether their current storage and scheduling tools communicate automatically. Look to minimize manual file handling to reduce latency and errors in content delivery workflows.
The takeaway
Automated bi-directional workflows are essential for maintaining pace in modern, multi-platform media environments. Evaluate your team's current file transfer speed and identify the high-frequency tasks that could be automated by integrating your primary playout and storage systems.
Further reading
For broader trends in production technology, explore the Media section.
Source note: This article includes information reported by Sports Video Group.
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