Quad/Graphics to Face Sales Decline in 2026 Forecast

The firm projects lower sales and supply chain headwinds, signaling potential cost challenges for marketing logistics operators.

Updated on Oct. 30, 2026 in Corporate Finance

Isometric editorial illustration of a heavy industrial printing press component, representing logistics operations and financial forecasting. — Quad/Graphics forecasts a 1% to 3% decline in net sales for 2026, citing supply-chain volatility and ongoing operational cost management. AI Illustration. Upload story photo >

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Quad/Graphics forecasts 2026 adjusted EBITDA of $185 million to $195 million while projecting a net sales decline of 1% to 3%. The company also confirmed a $11 million reserve against a non-performing note receivable as it works to manage debt and operational costs.

Why it matters

Supply-chain volatility involving petrochemical materials and postage costs continues to threaten margin stability. Operators must weigh these systemic pressures against the capital requirements of technology deployments and debt management.

Quad/Graphics set its 2026 adjusted EBITDA outlook at $185 million to $195 million, with projected net sales expected to fall by 1% to 3%. The company also carries $11 million in reserves against an unpaid note receivable and aims for a net debt leverage ratio of 1.5 times.

The players

Quad/Graphics

A global marketing and printing services provider that offers end-to-end management of print and digital media for large-scale enterprise clients.

The details

The firm is managing margin pressure by expanding its In-Store Connect platform, which is slated to reach 160 total units after adding 100 new locations. This technology deployment aims to capture efficiency, though the company is currently hampered by outstanding receivables and persistent volatility in the costs of petrochemical-based inputs.

2026 serves as the full-year period for the company's fiscal outlook.

Market Landscape

This outlook reflects the company's ongoing efforts to streamline operations following its European divestiture. The strategy prioritizes debt reduction and selective technology deployment as a countermeasure to structural headwinds.

Operators should review supply-chain agreements for petrochemical-based materials to anticipate potential cost increases. Monitor leverage ratios against operational targets to assess whether to scale technology investments like in-store connectivity.

The takeaway

Maintaining liquidity while expanding tech footprints requires constant adjustment to volatile input costs. Managers should track postage rate changes and petrochemical benchmarks to better anticipate margin impacts throughout the next fiscal year.