New Tovie Bike Connects Physical Activity to Screen Use
Pediatric therapists and retailers should track this launch, which mandates pedaling for children to access digital media.
Updated on Oct. 28, 2026 in Remote Work
Live Poll
Would you support using devices that force children to pedal to access screen time?
Founders Arnav Dalmia and Shivani Jain launched Tovie in October 2026, a stationary bike that integrates physical activity with digital screen time. The device, which uses pedaling to power connected media, is designed to help children expend energy while using tablets or smartphones.
Why it matters
The company aims to address screen-time management by requiring consistent physical activity for content access. By targeting pediatric therapists and major retailers, the founders are testing a new model for combining sedentary entertainment with sensory-based regulation.
Founders Arnav Dalmia and Shivani Jain previously achieved a $100 million exit when Gridiron Capital acquired their former company, Cubii, in 2020. That startup originally launched with nearly $300,000 raised through a Kickstarter campaign.
The players
Arnav Dalmia
A Chicago-based entrepreneur known for co-founding the under-desk elliptical company Cubii.
Shivani Jain
An entrepreneur and co-founder who previously built the office-fitness brand Cubii.
Gridiron Capital
A private equity firm focused on middle-market investments that acquired Cubii in 2020.
The details
The Tovie bike operates by connecting to digital devices via Bluetooth, where a proprietary app serves as the gatekeeper for video or game playback. If a child stops pedaling, the app immediately cuts off access to the content. Parents can manage these restrictions through built-in controls that allow for setting specific usage durations and content limits.
Timeline
2013: Arnav Dalmia and Shivani Jain founded their first company, Cubii.
2020: Gridiron Capital acquired Cubii for $100 million.
October 2026: Tovie officially launched.
June 2027: Tovie bikes are expected to begin shipping.
Market Landscape
This venture follows the founders' earlier success with the Cubii under-desk elliptical, which gained traction in the office-fitness market. Tovie represents a strategic pivot toward pediatric equipment, applying similar motion-based incentives to children's screen consumption habits.
Retailers and service providers should monitor the market entry of Tovie as a potential shift in how pediatric entertainment equipment is positioned to parents. The product’s success will depend on its ability to integrate with existing tablet platforms while maintaining consistent engagement for children over age five.
The takeaway
The founders are leveraging their experience in office fitness to solve a behavioral challenge for parents concerned about sedentary screen habits. Operators looking to enter the pediatric wellness space should track Tovie’s 2027 retail rollout as a signal for consumer demand for active-engagement hardware.
What happens next
Consumers and pediatric therapists can expect the Tovie stationary bike to begin shipping in June 2027.
Further reading
Learn more about the evolving intersection of home health technology in the Remote Work section.
Source note: This article includes information reported by Inc..
Live Poll
Would you support using devices that force children to pedal to access screen time?
