Huntington National Bank Installs Sign on Charlotte Tower
The bank is solidifying its local presence with new branding at its six-floor regional office in the One South tower.
Updated on Oct. 28, 2026 in Openings & Closings
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Huntington National Bank has begun installing its branding on the One South office tower in uptown Charlotte. The move marks the latest step in the regional bank's expansion as it occupies six floors within the 40-story building.
Why it matters
The installation signals a long-term commitment to the Charlotte market as the regional lender scales its footprint. This physical presence follows the bank's 2023 entry into the city and aligns with broader plans to increase its density across the Carolinas.
Huntington National Bank, which holds $284 billion in assets, is establishing its regional base across six floors at 101 S. Tryon St. The bank currently operates 1,400 branches and has announced plans for 55 new locations across the Carolinas.
The players
Huntington National Bank
A regional bank with $284 billion in assets and a 1,400-branch network spanning 21 states.
SouthWood Corp.
A sign fabrication and installation firm responsible for mounting the new signage at the One South tower.
The details
Installers from SouthWood Corp. are using a scaffold system to mount the 13-foot, 4-inch by 88-foot, 7-inch signage atop the skyscraper. The process is being conducted without requiring any road closures in the uptown district. This branding update highlights the bank's strategy of establishing a high-visibility, centralized regional headquarters to support its multi-state operations.
Timeline
2023: Huntington National Bank opened its first Charlotte office.
September 2026: The bank officially announced the tower signage project.
October 28, 2026: Installation work commenced at 101 S. Tryon St.
By the end of the week of October 28, 2026: The sign installation is expected to conclude.
Market Landscape
The branding of the One South tower follows a documented industry trend of regional lenders establishing high-visibility administrative hubs in Charlotte. This project marks a departure from smaller-scale office footprints, following the pattern of major regional bank expansions in the Southeast.
Business operators should monitor the bank's progress on its 55 planned branch openings as a signal for competition in retail banking and commercial lending. Increased regional activity from a $284 billion asset holder often shifts the local credit landscape for small-business borrowers.
The takeaway
Large-scale corporate branding projects in the central business district serve as a leading indicator of long-term staffing and lending growth in the area. Local operators should track the bank's upcoming branch rollout as a potential shift in credit availability and retail banking competition.
Further reading
For more on shifts in the local professional landscape, see Charlotte Openings & Closings.
Source note: This article includes information reported by The Charlotte Observer.
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