SummitMedia Appoints New Leader for Omaha Cluster
The new market president will oversee four radio stations and shape local operations for the broadcasting group.
Updated on Oct. 26, 2026 in People
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SummitMedia has appointed Aaron Wilborn as its new market president for its Omaha radio cluster. He succeeds Mike Hogan in the role, taking over leadership of the group's four local stations.
Why it matters
Leadership changes at the market level can signal shifts in local programming, sales strategy, or operational focus for media companies competing in a crowded radio landscape.
SummitMedia currently operates 4 radio stations in the Omaha market. This appointment follows a leadership tenure that spanned from September 2024 to October 2026.
The players
Aaron Wilborn
The new market president for SummitMedia in Omaha with previous executive experience at Apex Broadcasting and Dick Broadcasting.
Mike Hogan
The former leader of the SummitMedia Omaha cluster who served from September 2024 to October 2026.
SummitMedia
A media company that owns and operates four radio stations in the Omaha market.
The details
As market president, Wilborn oversees the daily operations and strategic direction of stations KEZO, KQCH, KSRZ, and KKCD. He brings experience from his previous tenure leading Dick Broadcasting stations in Savannah, Georgia, and his earlier role as President and CEO of Apex Broadcasting.
Timeline
2016-2018: Wilborn held roles at Apex Broadcasting.
2018-2026: Wilborn led radio stations in Savannah, Georgia.
September 2024: Mike Hogan began his term as the leader of the Omaha cluster.
October 2026: Aaron Wilborn was appointed market president of the Omaha cluster.
Market Landscape
This appointment marks the conclusion of the leadership term that began with the 2024 commencement of Mike Hogan's leadership in Omaha. The move reflects the ongoing turnover in regional management roles within local radio clusters.
Operators in the media and advertising sector should watch for potential adjustments to local rate cards or programming formats as a new leader takes the helm. Local business partners should confirm current points of contact for existing station partnerships.
The takeaway
Management turnover at the cluster level often precedes a pivot in regional sales or programming strategy. Monitor local station performance and regional ad-buying trends over the next quarter to gauge the impact of this leadership transition.
Further reading
For broader insights on talent shifts in local broadcasting, visit People.
Source note: This article includes information reported by RadioInsight.
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