Jabra to Appoint New Regional Head for ANZ Business
Partners in Australia and New Zealand will see a new leadership strategy for Jabra's hardware and collaboration tools.
Updated on Oct. 23, 2026 in People
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Jabra has appointed industry veteran Max Davies as Managing Director for Australia and New Zealand, effective October 26, 2026. Davies will oversee the company's regional expansion strategy across its video, consumer, and enterprise hardware segments.
Why it matters
The appointment signals a shift in Jabra’s regional leadership as it seeks to scale its integrated communication offerings. By bringing in a leader with deep expertise in audio-visual solutions, the company intends to capture broader opportunities in enterprise and consumer productivity markets.
Max Davies brings 20 years of experience in technology and audio-visual solutions to the role, following an eight-year tenure at Crestron. This move aims to expand Jabra’s footprint across enterprise and consumer markets in Australia and New Zealand.
The players
Max Davies
An experienced technology executive with an engineering degree who previously held leadership roles at Crestron and Vega Global.
Jabra
A global manufacturer of audio and video hardware focused on productivity, communication, and collaboration solutions.
The details
In his new role, Davies will manage regional operations and focus on fostering closer relationships with channel partners and end-user customers. He will specifically concentrate on driving product adoption in collaboration and communication hardware. Davies holds an engineering degree from the University of Derby and previously served as the Country Manager for Australia at Vega Global.
Timeline
October 26, 2026: Max Davies appointment becomes effective.
Market Landscape
This appointment follows a pattern of Jabra professionalizing regional management to support its broader global strategy of integrating video and audio tech into enterprise workflows. It marks a push to align regional sales leadership with the company's product-led growth in the video and collaboration sectors.
Partners and distributors in Australia and New Zealand should expect a renewed focus on product integration support as Jabra seeks to drive regional growth. Operators should evaluate whether their current communication hardware procurement aligns with Jabra’s updated enterprise and video-first strategy.
The takeaway
Davies brings a technical background that may prioritize engineering-led support for existing communication infrastructure. Regional stakeholders should monitor upcoming channel partner programs to determine if the new leadership introduces changes to support tiers or hardware availability.
Further reading
For more on industry leadership trends, visit the People section.
Source note: This article includes information reported by ITWire.
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