Maui's Indoor Theme Park Opens in Crossroads Center
The new entertainment venue will draw family traffic to the former Macy's location, impacting local retail demand.
Updated on Oct. 24, 2026 in Openings & Closings
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Jester FEC is transforming the former Macy's space at Crossroads Center into Maui's Indoor Theme Park. This project marks the debut of the Kentucky-based company in the Minnesota market.
Why it matters
The adaptive reuse of a large-format retail footprint reflects ongoing efforts to fill anchor vacancies in shopping centers with high-traffic entertainment venues. Operators in retail hubs should monitor how such experiential tenants affect foot traffic and neighboring business operations in Crossroads Center.
Jester FEC enters the Minnesota market with this new facility, marking a regional expansion beyond its existing operations in Kentucky, Iowa, Illinois, Indiana, and Colorado.
The players
Jester FEC
A Kentucky-based operator of family entertainment centers across five states.
Crossroads Center
A major retail destination in Saint Cloud housing the new theme park.
The details
The facility will occupy the vacant Macy's footprint at Crossroads Center, utilizing the large square footage to house diverse entertainment options. The build-out includes go-karts, bowling, laser tag, virtual reality, bumper cars, a kids' play zone, and a broad arcade selection. Physical signage currently confirms the venue's installation within the mall's infrastructure.
Timeline
October 24, 2026: The project status was confirmed via local reporting.
Market Landscape
The transition of the former Macy's space into an entertainment complex follows the national trend of filling large-scale retail vacancies with experiential tenants. This shift marks a departure from traditional soft-goods anchor reliance as landlords prioritize high-frequency, all-weather attractions.
Retailers and service operators in Crossroads Center should anticipate a shift in consumer dwell times and demographic profiles near the new facility. Evaluate whether your current marketing or inventory strategy aligns with the increased family-oriented traffic expected from this expansion.
The takeaway
Large-format entertainment venues can serve as significant traffic drivers in legacy retail spaces, potentially changing the customer base for adjacent businesses. Monitor local site permits and public announcements for the anticipated grand opening date to prepare for potential parking and access changes.
Further reading
For more updates on regional commercial shifts, visit Saint Cloud Openings & Closings.
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Do you believe new indoor theme parks add value to your local community?
