Beasley Media Names New Las Vegas Sales Director

Radio advertisers in Las Vegas should expect a new local sales contact as account coverage at Beasley's stations changes hands.

Updated on Nov. 3, 2026 in People

Photograph of an empty modern radio studio with a swivel chair and microphone arm, overlooking a desert city skyline in bright midday light. — Beasley Media Group has named Mike DeAmicis Director of Sales in Las Vegas, bringing him in from a national sales leadership role at Salem Media. AI Illustration. Upload story photo >

Mike DeAmicis has joined Beasley Media Group in Las Vegas as Director of Sales, according to his own social media posts. He previously served as Vice President and General Manager of National Sales at Salem Media, a role he left earlier this year.

Why it matters

A sales leader moving from a national radio sales role to a market-level director position reflects how radio broadcasters staff local advertising teams in competitive metro markets. For operators who buy or sell broadcast advertising, personnel moves like this can signal shifts in how regional sales relationships are managed.

DeAmicis's listed roles span three decades of media sales, with his national sales tenure at Salem Media beginning in 2022. The available record includes job titles and years of service but no revenue, team-size, or market-share figures.

The players

Beasley Media Group

A radio broadcaster operating stations across multiple U.S. markets, with its Las Vegas stations now staffed under a new local sales director.

Salem Media

A Christian and conservative-leaning radio and digital media company that DeAmicis previously served as national sales executive for.

Live Nation Entertainment

The world's largest live entertainment company, operating concert promotion, venues, and ticketing, where DeAmicis handled corporate sponsorship sales.

Interep Marketing Group

A national radio advertising representation firm that sells airtime on behalf of radio stations to national advertisers.

The details

DeAmicis's background covers both local and national sales. He was Director of Sales at Entercom in Charlotte and General Sales Manager at Urban One in Atlanta, then moved into national sales leadership at Interep and later Salem Media. His new Las Vegas role places him in charge of local sales at Beasley Media Group, a position that typically manages advertiser relationships and sales staff for the stations in that market.

2004 to 2009: Vice President and Director of National Sales at Interep Marketing Group
2009 to 2011: Director of Corporate Advertising & Sponsorship Sales at Live Nation Entertainment
2022: Became Vice President and General Manager of National Sales at Salem Media
Earlier this year: Left Salem Media role and joined Beasley Media Group in Las Vegas

Market Landscape

The move follows a pattern in radio sales where executives rotate between national representation, network roles, and local market management. It is one personnel change among many in a sector where station groups regularly reshuffle sales leadership.

Advertisers and agencies working with Beasley Media Group's Las Vegas stations may see a new point of contact on local sales accounts. Media buyers in the market should confirm account coverage directly with the station group.

The takeaway

Operators who buy radio advertising should treat a change in local sales leadership as a reason to review account coverage and rate terms. Confirm your point of contact and renewal dates with the station group before the next buying cycle.